Fratte Rosa boasts a long standing tradition in the production of pottery.
The production of the so called "shards of Fratte Rosa", which owe their name to the typical pink color of the brick houses, is very popular.
The Franciscan monastery of Santa Vittoria, now housing the Terracotta Museum, opened on  June 22, 2002, deserves a visit. The museum documents all stages of pottery production: you can observe raw materials, their processing, and a wide range of finished objects, in different forms and design (crockery, typical earthenware, homeware, furniture accessories and party favors).